Pokemon GO: How Did Coronavirus Impact Player Activity?
Pokemon GO players continue to engage with the mobile app over the last few months and participate in an insane amount of Remote Raids.
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In the months since social distancing and stay-at-home orders became the new normal in many states and countries, games that put an emphasis on outdoor activities have had to make a lot of changes to try and retain their playerbases. Pokemon GO’s core mechanics are all built around exploration, activity, and community-building; so obviously that mobile experience was in a bit of trouble when players could no longer venture out with groups of friends to tackle Legendary bosses at Battle Raids.
That said, Niantic responded quickly and PoGO implemented a ton of play-at-home features right away to keep players engaged. The game also adjusted its strategy for events and shifted to a more play-from-anywhere friendly approach. As lockdowns begin to come to an end in some states, it’s interesting to take a look back and see how effective the Pokemon GO changes were in keeping players active and engaged.
During a recent Niantic press event, Game Rant had the chance to ask Niantic Founder and CEO John Hanke how much the company (and Pokemon GO) were impacted by the ongoing spread of COVID-19. In response, Hanke explained that there was initially a negative impact on usage on all Niantic products. As the company adapted the games (all games, including PoGO and Wizards Unite) things bounced back. At this point, Hanke said the company is generally doing ok. He also confirmed that the physical movement part of the game was really impacted by the limitations on movement in communities.
For a closer breakdown of recent and longterm activity in Pokemon GO, take a look at these impressive stats Niantic recently shared…
Adventures in Pokémon GO Today
Since March, Niantic has continued to innovate the gameplay experience for its real-world games, creating unique ways for players worldwide to explore wherever they are safe–like a solo walk in a neighborhood or in a living room or backyard with family.
ONE BILLION matches between Trainers have been held in Pokémon GO Battle League since the game mode launched in January.
30 MILLION Remote Raids have been completed by Trainers in its first month of availability, with more than 70% of those Remote Raids having someone participate in person.
20 BILLION gifts have been exchanged through Pokémon GO’s social gifting program. In just the last three months, there has been an increase of 11% in exchanges of gifts.
290 BILLION locations have been visited and 28 BILLION kilometers have been walked since Pokemon GO launched in 2016.
For now, players may want to keep hunting down the best Unova Pokemon in the game if improving their Battle Raid rosters is their primary goal. Be sure to check back in the near future for more Pokemon GO strategy guides, news, and updates. Until then, good luck out there, trainers!
Pokemon GO is available now in select regions on Android and iOS devices.
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